How many leads a private school in Mexico gets per day: 8 at the median, 15 at universities
New leads per day in the October 2026 edition: 3 in primary schools, 5 high schools and 15 in universities. The median institution gets 8 a day and enrolls 67 new students a year.
The number that matters is not how many arrive but how many drop off along the way. In most Enrollment X-Rays, nobody at the institution can say how many families reached out last month or at what stage each one went cold. Not out of negligence: because nobody designed the process to see it.
How many families wrote to your school this week? And how many of them got a reply within minutes?
The table behind the chart
New leads per day (median by level)
| Item | Value |
|---|---|
| Primary schools | 3 |
| High schools | 5 |
| Universities | 15 |
| All institutions | 8 |
| Figure | What it is |
|---|---|
| 26 | new students a year, median primary school |
| 198 | new students a year, median university |
| 67 | new students a year, all |
Where it comes from
Leads per day: as reported by the director in the Enrollment X-Ray (all channels). New students: enrolled in the last school year. Sample: 102 Enrollment X-Rays completed between March and October 2026 with owners and directors of 102 private institutions in 69 Mexican cities. These are institutions that requested the diagnostic, not the country. Median, not average: one school with 7,000 students skews the average and makes it lie. n = 33 / 12 / 41 / 96 (primary schools, high schools, universities, all).
Median before average; no figure based on fewer than 5 institutions is published. Full methodology.
For your stories and status updates
The same chart in vertical format, animated, 8 seconds long. Download it and post it as is to WhatsApp Status, Instagram Stories or TikTok — the source is already on it.
This data point airs as a YouTube Short (in Spanish) on November 5 at 7:30 p.m. Mexico City time. See the series playlist
Put it in your story or blog
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<iframe src="https://observatorio.superleads.mx/en/data/new-leads-per-day/embed/" width="100%" style="aspect-ratio:16/10.4;border:0;max-width:960px" loading="lazy" title="8 leads a day reach the median institution. · SuperLeads Observatory"></iframe>
